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Showing posts from October, 2021

Latest On-Page SEO Techniques for 2021

SEO plays a vital role in generating organic traffic for any brand. Brands use various SEO techniques for it, both off-page and on-page. So, before diving deep into the topic, let's first learn more about search engine optimization.  Search Engine Optimization (SEO) is the process to generate organic traffic on your website or webpages from the search engines. The content posted on the website or webpages is optimized by writing quality content and using the right keywords that people are searching for on search engines. There are two types of SEO strategies, On-Page, and Off-Page SEO. On-Page SEO:  On-Page SEO is the optimization of the content that is on the main website of your brand. For instance, the blogs written on Byju's website is On-Page Seo because it is in control of Byju's  Off-Page SEO: Off-Page SEO is the optimization of the content written on sites other than the pages of the website. For instance, if the content is written on various other sites that ment...

Why Switch to Jamstack!

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Mr. Mathias Billmann, the CEO of Netlify, introduced a new term and a modern web development architecture, called as JAM stack. JAM is coined from the combination of three things, JavaScript, APIs, and Mark-up. JAM stack was designed with three important aspects in mind. They were Security, Speed, and Scalability. JAM stack has made all three components quite easy and accessible for the business and brands for its web development. JAM stack makes the process of web development more secure, faster, and very easy to scale.  JAMstack uses the technologies that are pre-rendered during the build time so that neither the server nor the browser has to have extra time to render and so the time is saved through the JAM stack Benefits of switching to JAMstack: Unique user experience A website made with a jam stack becomes very fast in nature as it is pre-rendered during the building of the website leading to a better user experience and increased accessibility and Search Engine Optimization....

What is Headless WordPress?

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The new trend of 'headless' in the webs development industry has been a little confusing for many but the ones who have understood, know the real importance it is going to play in the industry.  Being ‘Headless’ definitely does not mean that the CMS is missing the header section. It means that you can use the CMS as a generic content management system irrespective of the technology used to build the front-end. Rest API allows developers to interact with cross-technology interfaces as long as both speak the same language of JSON. WordPress Rest API spits out data in JSON format which is understandable by a large number of web technologies. JSON is a text-based representation of JavaScript objects which contains data in key-value pairs. This is a major part of the JAMstack revolution in this industry that has disrupted the industry massively due to its benefits. There are various benefits of JAMstack that are attracting various businesses to switch over to headless commerce from...

SEO Strategy For Ecommerce Website

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 As an E-commerce website owner, you would always want to have good traffic on your website to generate sales. Just having a website is not going to do any good to your brand. The important thing is that people land on that website and buy something from it.  What is SEO?  Search Engine Optimization (SEO) involved a variety of techniques and solutions to make your website appropriate for the search engines so that your website appears on the top for related search queries. This is a completely organic method to be on the top and that is why it takes time and effort. But, in the long run, it will keep on getting you the appropriate results for your business without even a single penny spent on advertisements.  Ecommerce SEO usually involves optimizing your headlines, product descriptions, metadata, internal link structure, and navigational structure for search and user experience. Each product you sell should have a dedicated page designed to draw traffic from search ...

5 Chatbot Benefits to Customers in 2021

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Chatbots are being implemented on many of the websites and landing pages by businesses to improve the conversion rates for their products and services. These days chatbots are so much customized that their responses are so much humanized and personalized that they are very necessary for a website to drive sales. It's being done to match the change in the way a user behaves on a website.  79% of consumers opt for messaging to get customer service or query resolution. 82% of consumers rate an “immediate” response as very important when they have any query 36% of companies use live chat for marketing, sales, or customer service inquiries. Especially in their campaigns they always have a chatbot on their landing pages. 65% of millennials want chatbots to cater to their customer requests Conversational sales and marketing helps deliver a better customer experience, and chatbots are the perfect way to achieve this. Chatbots boost the lead scores, qualification, and distribution, helping ...

5 Best web development courses in 2021

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The IT sector is booming right now and the growth projection is immensely profitable for all those who are interested in working in this sector. As an IT professional your career can grow exponentially to some great heights.  According to the US Bureau of Labor Statistics, “IT employment is expected to grow 11 percent from 2019 to 2029, much faster than the average for all occupations — which add up to about 531,200 new jobs in the industry. The degrees have now taken a backseat when it comes to a job. Anyone can learn anything from any source on the Internet. That's the power of free education in a community-driven world of the internet. This is the best time to invest in self-learning and then you'll see your career entering into a very great stage.  Especially the businesses like eCommerce have exponentially grown in the past 3 years because of the enhanced internet usage by different users across the globe. With this, new technologies like headless CMS for eCommerce are a...