Which E-Commerce Is The Best In India?

The e-commerce industry in India has witnessed rapid growth in the past 3-4 years and it is due to the rapid adoption and growth in the number of smartphone and internet users. 

The internet outreach in India is still not very much when we consider the vast population but still, the e-commerce sector in India is growing to another level. It was worth US$ 48.5billion as of 2018 and is expected to quadruple to reach US$ 200 billion by 2026.


That's a great potential to do eCommerce business in India. But there are already many companies that are in the race to become India's most preferred eCommerce brand.

So, if you are someone who is planning to get into the eCommerce business then this blog is going to be very helpful for you in understanding your competition and knowing about different new technologies like headless web development that are shaping the eCommerce industry in the present times. 


So, first, let's have a look at some of the leading e-commerce giants that are operating in India:

1) Amazon India: Amazon is the most preferred eCommerce brand in India because of its fast delivery mainly. Yes, the Prime membership has worked very well for the company and is reaping in more and more customers every day. 

The monthly visitors on Amazon are estimated to be 322.54 million. According to the latest report by Statista Amazon has a reach of 89 percent in India. Since its launch in India in 2010, the eCommerce website has now become the most visited eCommerce website in India. 

The majority of the products lie in the electronics category and since the launch of Alexa products, the traffic has increased drastically on Amazon. Some of the benefits of prime membership enable the customers to receive delivery of products within 24 hours. By reducing the shipping time, Amazon keeps both retailers and customers happy and increases customer stickiness on the website. 

2) Flipkart: Flipkart is the most famous Indian E-commerce store that has been always in neck-to-neck competition with Amazon. The Big Billion Day sales have worked well for the platform and it is also getting a huge amount of traffic monthly. 

Flipkart has a highly efficient supply chain and that is why it is highly popular among buyers as well as sellers. It has been continuously developing and improving the customer experience. The website is easy to browse, hassle-free, and convenient. With a 70% retention rate of repeat customers, Flipkart has been growing to some other levels recently. 

The monthly visitors on Flipkart are estimated to be 242.62 million. Founded in 2007 in India, Flipkart is a purely online variety store that, in 2018, sold 77 percent of itself to Walmart for USD$ 16 billion. 

Flipkart has been exploring new technologies and frameworks to scale up their e-commerce website and that is why they are expected to shift the whole platform to headless web development which is likely to enhance their customer experience as well as the online sales. 

3) Myntra: Myntra has become the one-stop solution for premium fashion and lifestyle. Since its beginning in 2007, Myntra has always focused on clothing and apparel and done tie-ups with celebrities to portray that image. 

It supplies a wide range of products from clothing to footwear and accessories. It focuses on bringing the most fashionable brands for its customers. In 2014, Myntra was acquired by Flipkart and since that acquisition, it has grown to newer heights. 

The monthly visitors on Myntra are estimated to be 48.03 million. 

There are many other e-commerce websites like Snapdeal, Nykaa, Jabong, etc. but the above 3 are the most preferred ones. Still, these eCommerce platforms have experienced a sudden decline in the number of visitors and organic sales even though internet usage has increased. It is all due to the traditional eCommerce environment and that is why these platforms will consider headless commerce in place of traditional eCommerce. 

There are many benefits of headless commerce and that is why these big brands are in constant touch with a headless commerce development agency to completely shift to this new framework where the backend is decoupled with the front-end. 

This framework has been very profitable for many eCommerce website owners, so if you want to explore that then just Google "Headless Web Development". Which E-Commerce Is The Best In India?

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